How to Quickly Delimit, Parse, and Extract Text in Power BI

Microsoft gives users a number of ways to parse, extract and delimit text using Power Query in Power BI and Excel. We explain the different options users have when working with text along with when you would use each one.

Text manipulation is an indispensable tool to keep in your Power BI tool belt. Data comes in all shapes and sizes. Power BI lets users interact with it and parse it in a number of ways to prep your data for providing meaningful insights.

Power BI supports numerous methods to extract, parse, and delimit text.

Power BI Users can leverage the “Split Column” feature to split text into columns using defined delimiters. The “Extract” feature can be used to pull text from between two delimiters. The “Column by Example” function allows you to provide Power BI with sample output and extract text with zero manual setup.

In our examples today, we are going to use Power BI.

Many of the concepts will be similar in Microsoft Excel Power Query there could be some differences in button locations and exact methodologies.

Start by Launching the Power Query Editor

The first step to splitting, delimiting, or extracting text in Power BI is launching the Power Query editor. Select the table that you wish to work with and you can open Power Query 1 of two ways.

Option 1.) Right Click the Table Name and Select Edit Query

Launching the Power Query editor in Power BI with a right click

Option 2.) Click Home on the Power BI Ribbon, Select Transform Data, and Transform Data again.

Launching the Power Query editor in Power BI from the Ribbon

This launches the Power Query Editor.

Power Query is Microsoft’s data preparation tool that’s embedded into a number of their products like Power BI and Excel. It lets users connect to various data sources, blend them, and prep them for further analysis and visualization.

How to Split and Delimit Columns in Power BI

From the Power Query Editor navigate to the Split Column button located in the middle of the Home Tab.

From here, you have a number of delimiting options to split a single column into multiple other columns.

Use Split by Columns in Power BI to delimit text, parse or convert text to columns

Note: Most tasks in Power Query can be accessed by right clicking on a column name, if you prefer to avoid going to the ribbon each time. Right clicking a column is typically faster.

Once you’ve chosen to split a column there are a number of options available to you.

Split a Power BI Column by Delimiter

Splitting columns a delimiter is the most similar function to Microsoft Excel’s text to columns button. It allows you define a specific character and separate out portions of a single column into new columns based on it.

An advantage of Power Query is that it gives you many more options than what is normally available in Excel.

Rather than splitting on each occurrence of a delimiter, you can tell Power Query to split on the first occurrence or the last occurrence of it.

Power BI will split a column based on each occurance of a delimiter

Split a Power BI Column with a Custom Delimiter

Custom delimiters are especially useful when working with specific datasets.

Some of the scenarios that custom delimiters come in useful for are:

  • Double Spaces
  • Tab
  • Carraige Return (New Lines)
  • Line Feed
  • Any Combination of Multiple Letters and Characters

To delimit on any of these Select or Enter Delimiter Custom

The box below it allows you to type in multiple characters such as double spaces as the identifier to split columns or any other combination of characters.

Some special characters are already defined for you, by selecting Insert Special Characters a dropdown box will be activated.

Split Power BI columns based on new lines, double spaces, or other custom delimiters

Split a Power BI Column into Rows

If you are working with data that has everything concatenated into a single column but need to split a column or cell into multiple rows, you can do so with Split Column by Delimiter.

Under Advanced Options, Select Split into Rows

Use Power BI to delimit columns and split to new rows

Rather than creating additional columns to work with that you may have to pivot or unpivot, Power BI will create a new row for each of the different values in the dataset.

The example below is delimited by comma.

Example of splitting power bi columns to new rows

Note: A benefit of delimiting to rows is that large datasets can be easier to work with. It’s easier to work with 100 rows than it would be to interact with that many ore more individual columns. You can always pivot the data later if they need to be switched back to columns.

Delimiting a Power BI Column Based on Number of Characters

You can split a column in Power Query based on the number of characters or position of each characters.

This is especially useful when working with legacy systems or reports. SAP, Oracle and IBM (just to name a few) all have systems that will generate reports that output to a CSV file and have to be delimited based on the number of characters in a row instead of having a specific delimiting character to key off of.

To handle these Microsoft Power Query offers two options.

  • By Number of Characters – Delimits based on an equal number of characters
  • By Position – Delimits based on different number of characters for each column

When using by number of characters Power Query assumes that it is an equal distance to split in the data. For example, split into a new column every 20 characters.

Splitting by Position will create new columns based on different numbers of characters. You must define each record position separated by a comma.

Here’s an example

This will split a column on the 23rd character, the 55th character and 67th character when counting from left to right.

Split text or csv files in Power BI based on text position or character count

Note: Unless the report you output provides a map or explanation you may need to do some trial and error. We recommend limiting the dataset to a handful of rows at first to ensure that they work prior to extending to a larger dataset.

How to Extract Specific Text From a Column in Power BI

To extract specific text from a column in Power BI, use the Power Query Extract feature. The extract function allows users to isolate a specific portion of text if it is surrounded by delimiters.

Extract is available in Power Query under Transform, Extract

Along with the ability to separate out specific subsections of text from a string, you can also use the extract function to only pull in a set number of characters such as the Left and Right functions of Excel or set it up to be more dynamic and pull in letters up until a delimiter.

Use the Extract feature in Power BI to split out a specific part of a text string between two delimiters or a range.

In our example, we will use a windows file path.

Our goal is to extract only the name of the file without the extension.

While it’s possible to hard code the text extraction, we want it to be dynamic in case it is moved into another folder at a future point in time.

To Extract Numbers, you have to define where to start and end the extraction. These are defined with specific characters.

Open the Advanced Options

The advanced options tell Power BI which direction to look when searching for the start and end delimiters. You can tell it to start at the end of the string, or from the beginning. Then once it finds the first delimiter, which direction it should go to search for the ending delimiter.

Example of using Text Between Delimiters

Quickly Extract Text Between Delimiters in Power BI with Columns from Examples

We love using the Column From Examples feature of Power BI. The feature samples the data in a column, and will attempt to create a column based on examples of what you want the end result to look like. It’s available under Add Column, Column From Examples. By using this feature you can avoid writing Power Query or setting up complex delimiting steps.

Creating a column from example to extract text based on a text pattern

If we use our example of extracting text above, we will now use Column From Example on a similar column of data.

The interface is a bit odd.

Once you launch it, look to the right. There is an additional set of columns that you can type a text pattern into.

Power BI will allow you to type in as many “hints” as you need to in additional rows. The more data that you provide Power BI the better it will do at creating a formula to extract the data for you.

Power BI suggesting column contents based on a user provided example of a text pattern

You will see Column From Example auto-complete additional rows. When the answers seem like they are doing what you want, click okay and Power BI will generate the code for you to create a column with the extracted text.

There are many great ways to use Columns from Examples. Check out this video to learn about some additional interesting use cases to help you speed up your development.

Does Power BI Support RegEx?

Power BI does not support Regular Expressions or RegEx. Regular Expressions are part of the Pearl programming language. They are used to define complex text patterns and that can later be parsed or replaced.

As a substitute for RegEx, users can try to replicate some of the functionality by combining the Extract and Delimit functions of Power BI. It may take multiple steps to delimit, split and extract columns, but many times a similar result can be achieved although in more steps.

Another option is to delimit and split text using the Power Query M language.

Manipulating Text with Power Query M

For those that want to type in the code to extract text in Power BI manually. Create a Custom Column in the Power Query Editor. From there, you can type in a formula to extract or manipulate text as needed.

Below is a compiled list of Power Query M functions for text along with example formulas for a column named “CookieNames”

CategoryFunctionDescriptionExample Formula
Text ManipulationText.LengthReturns the number of characters in a text value.Text.Length([CookieNames])
Text ManipulationText.StartReturns the first specified number of characters from a text value.Text.Start([CookieNames], 5)
Text ManipulationText.EndReturns the last specified number of characters from a text value.Text.End([CookieNames], 5)
Text ManipulationText.MiddleReturns a string that is the specified part of a text value.Text.Middle([CookieNames], 2, 3)
Text ManipulationText.TrimRemoves all leading and trailing white-space characters from a text value.Text.Trim([CookieNames])
Text ManipulationText.LowerConverts all alphabetic characters in a text value to lowercase.Text.Lower([CookieNames])
Text ManipulationText.UpperConverts all alphabetic characters in a text value to uppercase.Text.Upper([CookieNames])
Text ManipulationText.ProperConverts a text value to proper case, or title case.Text.Proper([CookieNames])
Text ManipulationText.ReplaceReplaces all occurrences of a substring within a text value.Text.Replace([CookieNames], "old", "new")
Text ManipulationText.PadStartPads the start of a text value with a specified character until the string reaches a specified length.Text.PadStart([CookieNames], 10, "0")
Text ManipulationText.PadEndPads the end of a text value with a specified character until the string reaches a specified length.Text.PadEnd([CookieNames], 10, "0")
Text ManipulationText.CleanReturns a text value with non-printable characters removed.Text.Clean([CookieNames])
Text ManipulationText.CombineCombines a list of text values into a single text value.Text.Combine([CookieNames], ",")
Text ManipulationText.SplitSplits a text value into a list of text values based on a separator.Text.Split([CookieNames], ",")
Text ManipulationText.ToListConverts a text value into a list of text values, where each value corresponds to a character.Text.ToList([CookieNames])
Text ManipulationText.FromConverts a value of any primitive type into a text value.Text.From([CookieNames])
Text ManipulationText.ContainsReturns a logical (true/false) value indicating whether a text value contains a specified substring.Text.Contains([CookieNames], "Chocolate")
Text ManipulationText.StartsWithReturns a logical (true/false) value indicating whether a text value starts with a specified substring.Text.StartsWith([CookieNames], "Chocolate")
Text ManipulationText.EndsWithReturns a logical (true/false) value indicating whether a text value ends with a specified substring.Text.EndsWith([CookieNames], "Chip")


Power BI offers a number of ways to delimit, split, extract and work with text. For an easy way to extract text from the middle of a string, try creating a custom column from an example. If it works, you will save a lot of time. If it is not granular enough, try using extract formulas. For ultimate flexibility users can resort to using Power Query M and write custom code themselves or ask for the help of ChatGPT.

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